As professionals we all deserve to be known for our achievements, and to be understood for our value proposition. Often called Personal Branding, the core is introducing yourself to people in a way that the listener understands the essence of your professional life. Once scripted and perfected, your branded introduction is a durable asset. It will serve as your networking introduction, as your LinkedIn profile summary, the opening to your bio, as the professional summary of your resume, and for internal meetings with new partners or executives. It is useful for emerging professionals, for senior leaders, for business owners, for those seeking positions on boards, and job seekers.
A well-conceived personal brand introduction is the old-fashioned elevator pitch polished up to a professional level with a memorable impact. It differentiates you from others. So simple to recognize when done well, and so hard to make one your own. Paula provides a two-step method and a set of frameworks that results in you having a branded introduction of your own to use, that day.
Unfortunately, online registration for this event is currently closed. For additional information or to be added to a waitlist, please contact Josh Proulx viaemailor call the Office of Alumni Relations toll-free at(888) 822-5861.